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Articles about Branding, Logo Design, and Marketing

5 Ugliest Logos of All Time (And Why They Failed)
Logo design 5 minutes read

5 Ugliest Logos of All Time (And Why They Failed)

A look at five infamous logo redesigns from Gap, Pepsi, Tropicana, the University of California, and the London Olympics that backfired fast, what each brand lost, and the practical lessons any business can borrow before its next redesign....


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